The Booth was originally conceived as a city concierge desk and complimentary goods and services distribution center. In providing goods and services to the general public, we realized that we were part of an important exchange. The tastes of our consumers could be recorded and might later serve as an valuable marketing resource. We began recording lifestyle data about our customers. Entries such as age, sex, e-mail address, and musical taste became the core of an ever-expanding database. This extensive consumer base is now a significant tool for many of our clients. We have developed the ability to search and target specific demographics.

Often we are able to combine the marketing efforts of several clients and in effect, "cross pollinate" the target audience. By coupling many of our incentives, we soon mastered the art of cross-promotion. For instance, a consumer approaches the desk for guest list access to a Jazz club. We not only provide the consumer with guest list access, but we also provide a complimentary Jazz music sampler, care of Hot Jazz Records. The customer is cataloged under jazz and we are now able to provide a useful resource to both record label and nightclub. The possibilities are endless. A Hip-Hop enthusiast may receive a pass to a nightclub and a t-shirt from a Hip-Hop clothing line. Perhaps a Country music fan can use an appetizer coupon for a restaurant that caters to Country music fans. The only limits are the boundaries of one's creativity.

There are several promotion options and packages available. Immediately we have art board space available on the front of our store, in our window showcase, and within our lobby. Light boxes are also available with a thirty-day minimum. Sponsorship packages are ready for companies wishing to plug into our system. We can also create a tailor made plan with your target audience in mind.

We realize the idea of The Booth presents a brand new business model. The concept is unique. The idea grew out of necessity. On numerous occasions our company has been asked to locate audience members for local concerts and television shows. We learned that it is much easier to direct customers to a central location for complimentary ticket pick-ups as opposed to the tedium of tracking down customers for ticket delivery. We focused on high foot traffic areas and decided to place our information stations in tourist and shopping districts. These central locations are guaranteed consumer exposure. We believe our promotion vehicle to be sound and expansive enough to weather any business climate for our clients and sponsors. Our philosophy as entertainment producers still permeates our daily routine. "Take pride in your work and give the audience the best show you can give." This statement is our motto as we challenge the company to find innovative and creative ways to market products. We offer smart and effective target marketing at a minimal risk to our clients. To this objective, we proudly present The Booth.